#1-rated Pulley alternative on G2

The friendlier Pulley alternative

Switching from Pulley, or just starting to compare? Qapita is flexible, easy to use, and comes with real support and pricing published at every tier.
What's Changing

Switching from Pulley? Here's what you should know first.

  • Already a Pulley customer
    You've probably heard that your account may move to Carta's platform. But that doesn't mean you don't have a choice!
  • Haven't decided yet?
    See what else is out there before you choose
Either way, Qapita is worth a look before you decide anything.
Why Qapita

Why Qapita is the Best Pulley Alternative

Flexible. Easy to use. Real support. Founder-friendly pricing. Here's what that actually looks like.
Migration Offer - Pulley Customers

No lock-in. No default. You choose the platform.

Cost Savings Guarantee

Match your current Pulley pricing, or Qapita's own rate - whichever is lower.

Free and Seamless Migration

Qapita's onboarding team handles it end-to-end. You just review and sign off.

Available while you're still transitioning off Pulley.

Trusted & Built to last

Recognition tells you what customers think today. Backing tells you whether we'll be here tomorrow – both matter before you move your cap table.

Backed by leading financial institutions & investors

Scale you can trust

3,000+
Companies
60+
Unicorns
US $67B+
Equity Under Management
550,000+
Companies

We cover you from pre-seed to post IPO

Qapita raised a Series B investment from Charles Schwab as part of a partnership to power Schwab's Stock Plan services for late-stage private companies.

Rated by the people who use it

#1
in Customer Satisfaction on G2.
Most reviewed and most popular Equity Management Software on G2
Top-rated by customers. Backed by the biggest names in finance.
See what that means for your cap table.
Qapita vs Carta vs Pulley

How Qapita stacks up against Carta and Pulley

The obvious next step isn't always the best fit – here's a quick comparison side-by-side.
Pricing
Renewal Costs
Onboarding & Setup
Dedicated Support
Ease of Use
Reporting & Cap Table Insights
Equity Education
Scalability
G2 rating
Qapita
Transparent, published pricing - know your costs upfront
Fixed pricing tiers - no surprise increases at renewal
White-glove onboarding - we manage your migration end-to-end
Assigned specialist from day one, included in every tier
Modern, intuitive interface - rated higher for ease-of-use on G2
Configurable reports and cap table insights, no extra training needed
Built-in tools - dashboards, equity pay slips - to help employees understand their equity
Configurable architecture scales from startup to pre-IPO and beyond 
★★★★★ 4.6 /5
318 reviews
Carta
Quote-based; pricing not publicly disclosed
Carta customers report cost increases at renewals
More self-guided setup; can require internal effort
Dedicated support often reserved for higher-tier plans
Feature-rich, but users note a steeper learning curve
Carta users find reporting rigid; may require added technical know-how
Carta user reviews note equity terms can be confusing for first-time users
Broad enterprise coverage; some users note it's less suited for smaller, growing teams 
★★★★☆ 4.3 /5
233 reviews
Pulley
Tiered but real spend often creeps higher as stakeholders / features are added
No published renewal pricing; cost rises when stakeholder thresholds are crossed
Generally fast – but a few reviews cite incomplete / dropped onboarding
Strong reviews overall, but support quality varies at renewal / cancellation
Easy day-to-day, but the modelling setup is clunky
Strong modeling / export tools, but gaps in bulk import and audit-readiness
External guides / blog; in-app terminology help is limited
Strong through Series B; weaker at late-stage / pre-IPO
★★★★★ 4.7 /5
135 reviews
Curious how this looks for your specific setup?

Founders Who've Already Made the Switch

I recently transitioned my company from Carta to Qapita, and the experience was outstanding.
Amanda Skinner
Founder, I2O Retail
I recently transitioned my company from Carta to Qapita, and the experience was outstanding. Qapita truly held my hand through every step. The team was highly responsive, proactive, and incredibly patient. They truly held my hand through the entire process (discovery, onboarding, data migration, validation, and go-live) making something that initially felt overwhelming, smooth and stress-free.
Amanda Skinner
Founder, I2O Retail
Qapita made the whole experience seamless and pain-free, and helped us to move everything over without any issues.
Colin M
HR/Ops Manager
Mid-Market(51-1000 emp.)
Great onboarding experience overall.
We moved over from Carta, which was very over priced, and did not provide any kind of support. Qapita made the whole experience seamless and pain-free, and helped us to move everything over without any issues. What is also great, is that we get all this for a fraction of what we were paying Carta.
Colin M
HR/Ops Manager
Mid-Market(51-1000 emp.)
Qapita is one of the easiest equity management tools.
Aquibur Rahman
CEO and Founder, Mailmodo
Qapita is one of the easiest equity management tools with one of the best support teams in the market. Highly Recommended.
Aquibur Rahman
CEO and Founder, Mailmodo
I recently transitioned my company from Carta to Qapita, and the experience was outstanding. Qapita truly held my hand through every step. The team was highly responsive, proactive, and incredibly patient. They truly held my hand through the entire process (discovery, onboarding, data migration, validation, and go-live) making something that initially felt overwhelming, smooth and stress-free.
Amanda Skinner
Founder, I2O Retail
Great onboarding experience overall.
We moved over from Carta, which was very over priced, and did not provide any kind of support. Qapita made the whole experience seamless and pain-free, and helped us to move everything over without any issues. What is also great, is that we get all this for a fraction of what we were paying Carta.
Colin M
HR/Ops Manager
Mid-Market(51-1000 emp.)
Qapita is one of the easiest equity management tools with one of the best support teams in the market. Highly Recommended.
Aquibur Rahman
CEO and Founder, Mailmodo

How migrating from Pulley to Qapita works

Whether you're moving off Pulley now or just want to know how hard it'd be, here's exactly what happens.
1

Download files from Pulley​

Two key files to download​​
2

Run files through our Health Check Tool​

This step actually allows us to take stock of your cap table hygiene and fix any outstanding issues or anomalies​

  • Validation checks (errors, anomalies, warnings etc.)​​
  • Summarises Cap Table ​
  • Calls out items that need attention (e.g. outstanding units past plan deadline, Validations for ISO/NSO etc.)​​

Generates output CSV files​

  • Anything flagged in validation gets fixed manually on output CSV​
3

Upload the files onto Qapita platform.

Your Cap Table is ready for review​​
FAQs

All your questions on switching from Pulley, answered

What happens to my Pulley data after December 8?

Pulley ceases operations on December 8, 2026, with limited data access continuing until January 31, 2027. After that, assume nothing is retrievable. Export your full cap table and download every executed document before December 8, even if you already know where you're moving.

How do I export my cap table from Pulley?

Export the full cap table, then pull standalone vesting and grant reports separately, the main export doesn't always carry complete vesting detail. Separately, download your executed documents: SAFEs, notes, warrants, grant letters, board consents and past 409A reports. Your signed agreements stay legally valid regardless of the shutdown, but only if you can produce them.

Is it mandatory to switch to Carta from Pulley?

No. Carta is the arranged transition partner, not a requirement, and opting in by November 30 is explicitly non-binding. Nothing transfers automatically either way, moving to Carta still requires signing a new Carta contract.

Why is Pulley shutting down?

Pulley announced on September 16, 2026 that it will cease all operations on December 8, 2026, and has arranged an exclusive transition partnership with Carta. The company hasn't published a detailed explanation beyond confirming the closure and the transition arrangement.

What is the best alternative to Pulley for cap table management?

There's no single answer, and you're reading this on our website, so take our view accordingly. Carta, Qapita, Eqvista, EquityList, Ledgy and Cake Equity are all taking Pulley migrations right now.

What separates them is narrower than a feature list. Three questions will get you there faster:  

  • What does year two cost at your stakeholder count, in writing?  
  • Can I see my migrated cap table before I sign?  
  • Which of the things I'll need in two years i.e. a 409A, ASC 718 reporting, a secondary, a second entity: sits in a tier I'm not on today?

That third question is the one that bit Pulley customers, where published pricing stopped at 40 stakeholders and ASC 718 moved to Enterprise. Ask all of us the same three and the shortlist gets short quickly.

Where we fit: Qapita publishes every tier including the per-stakeholder cost, includes the 409A from $3,000/year, and migrates you for free with our team doing the work. If you want to test that, ask us those three questions first.

Is switching from Pulley to Qapita free?

Yes. Migration is free, your current Pulley pricing is honored for 12 months, and any unused portion of your Pulley subscription is credited. There is no long-term contract required.

Can Qapita import Pulley's export format directly?

You don't have to work it out, our migration team does it for you. Send us your Pulley export and we handle discovery, data migration, validation and go-live, then reconcile the rebuilt record against your original file and walk you through any differences before it goes live. Migration is included from the $1,600 Surge plan; there's no separate fee.

How long does migrating from Pulley to Qapita take?

A standard cap table takes a few business days; complex structures with multiple entities or heavy grant history take longer. You'll get a committed date at kickoff rather than an estimate, and nothing goes live and no stakeholder is notified until you sign off on the reconciliation.

I just paid Pulley for the full year. Am I going to pay twice?

Talk to us about timing before you sign anything anywhere. Carta is crediting the unused portion of your Pulley subscription toward a new Carta account, that's part of their arrangement with Pulley, and we can't credit money you paid a third party. What we can do is match your current Pulley rate or our own published rate, whichever is lower, and align your start date so you're not paying two platforms for the same months. Tell us what's left on your Pulley term on the first call and we'll work out the timing with you rather than after you've committed.

Does my Pulley 409A remain valid after the shutdown?

Yes. A completed 409A valuation stays valid for its normal 12-month window from the valuation date, or until a material event like a funding round triggers a new one. The provider ceasing to operate doesn't void a report that's already been issued. Two practical things: download the full report PDF before December 8, because after that you may not be able to produce it for an auditor, and send it to us so we can hold it against the grants it priced. When you do need a new one, ours is included from the $3,000 Growth plan, turned around in five business days and signed by CFA specialists who can defend the methodology to your auditor.

Will our employees and investors be notified when we switch from Pulley?

Not until you decide. Stakeholder portals are built during migration but stay dark until you trigger them, so you control both the timing and the message. Most founders prefer to confirm the record is right, then announce it once, rather than have people find out from an automated email while numbers are still being reconciled. One thing worth doing now, though: export current email addresses for all active stakeholders from Pulley. You'll need them to invite people onto whichever platform you choose, and you can't get them out after December 8.

What if we're fundraising right now?

The standard advice is never to migrate a cap table during an active raise, and it's good advice. It just doesn't help when the deadline isn't yours to move. What we'd suggest: export everything from Pulley now, so your data is safe regardless of what you decide. If you'll close before December 8, close on Pulley and migrate straight after. If the round will still be open, tell us on the first call we can migrate the record as it stands and handle the round on the new platform, including SAFE conversions and the pro formas your counsel needs. That's a conversation to have upfront, not something to discover mid-close. The thing to avoid is leaving both the round and the migration to the last two weeks of November.

Can I see my migrated cap table before I commit to anything?

Yes. We rebuild the record from your Pulley export, reconcile it line by line against the original, and walk you through every difference we find. Nothing goes live, no stakeholder is notified and nothing is billed until you've confirmed it matches what you had. If something doesn't reconcile, that's ours to fix before you sign off, not a discrepancy you find six months later when an auditor asks.

Free and seamless migration to Qapita

Our onboarding team handles it end-to-end: discovery, migration, reconciliation, go-live. You only review and sign off.